Marketing is a real-world process of understanding the target market (i.e., potential customers), irrespective of what kind of product or service is to be sold. The process involves networking and exploring new opportunities, as well as analyzing your competitors’ strengths and weaknesses. In order to market your product profitably, you must understand who your target audience is and then appeal to their needs by presenting your product as necessary to their lives. To define the marketing process, we have to start with a target market. If you don’t know who your market is, then how can you possibly create value? So first of all you must start by defining your potential customers. You need to decide who they are and what they want from you. Define them in terms of their characteristics — age, income level, gender and occupation — as well as their attitudes and interests. Then consider why they might buy something like this.  Digital Marketing is the future of marketing.

Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services. Marketing can be described as the science behind making money. Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services. The term “marketing” encompasses a set of processes that seek to understand and meet the information needs of customers and effectively communicate benefits to them. In some contexts, marketing may refer to a specific area within management involved in influencing buyers’ behavior with regard to products (see marketing management).

Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services. The term has both an extensive and a narrow usage. In some contexts, it is used to refer only to corporate communications from a company to its stakeholders, spanning from brochures, catalogs and websites to television commercials. At other times and within other contexts, marketing can refer more narrowly to promotional activities, such as advertising campaigns or sales promotions.”